Pomegranite sabbatical

The audacity of a sabbatical

By Sarah

A little while ago I spent a few weeks on a friend’s beautiful farm in the Eastern Cape. Every day I would wake up at sunrise and go for a solo walk to a particular rock where I would sit sipping my coffee, listening to the cows in the distance, the birds, the river, the complete not-city-ness of it all.

Sometimes, in the evenings, I would chat to my friend’s husband and ask him questions about farming, which is potentially the most polar-opposite job to my own.

How do you burn a firebreak, like really? (Spoiler: completely still days aren’t actually ideal for this activity. How interesting?)READ MORE

work-life balance

Blurred lines: work-life balance and working remotely

By Melissa

Photo by Thought Catalog on Unsplash

Work-life balance is often elusive and challenging to maintain. When work moves from an office to your home, the lines you had previously drawn between your personal and professional life can easily blur.

While working from home comes with the highly sought-after benefits of flexibility, more quality time with loved ones, increased productivity and no commuting, it can become difficult to switch off and unplug at the end of the work day. As Covid-19 continues to flood our daily lives, we are all searching for calm and stability as we navigate what has become our new normal. A good work-life balance, now more than ever before, is essential for personal happiness, professional growth and your motivation to do great work. 

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TikTok

Four ways to use TikTok for marketing

By Mulesa

Photo by Kon Karampelas

For the longest time I resisted jumping on the TikTok bandwagon. I really enjoyed the clips of viral challenges and soundbites of inspirational words that popped up on my Instagram and Facebook but dismissed it as a platform for Gen Z kids on which I had no place. However, I remained deeply fascinated by China’s social media sensation and after using it myself, I’ve developed an appreciation for its raw and real approach to social media. 

I was also inspired by my work in social media marketing to explore how TikTok could be used for business. Here’s a brief overview of four ways that brands, big and small, can make the most out of the platform to market themselves.

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Pomegranite

Seven things we’ve learned in seven years

By Sarah and Liz

At the beginning of July Pomegranite turned 7. We didn’t have our usual party (the photo above was taken at last year’s celebration), complete with the impossibly ridiculous quiz, because of the global pandemic (bit of a downer, that), but it didn’t stop us from lifting our heads and acknowledging how far we’ve hiked, and how much we’ve learned, from the day we first sat on the lounge floor to write our business plan. READ MORE