kingsmead book fair

How we got the Kingsmead Book Fair to trend on Twitter

Social media can often leave one confounded.  Posts that you thought would tick over often suddenly fly and ones you thought would flourish sometimes fall flat. Its ever-changing nature is what makes it interesting, though, and often very rewarding.

My exposure to social media was not through varsity, but through running my own music promotions. One of the biggest complaints people have against social media is that its results aren’t quantifiable, however, through my events this was easy to measure: “How many feet came through the door?” READ MORE

Why you should cut “just” out of your emails

Why you should cut “just” out of your emails

At the office on Friday afternoons, we take stock of the week that was and have a short skills share. Each person in the team takes a turn to talk about a specific topic that the whole company can benefit from. We’ve had a wide range of discussions, from Google’s biases to Mailchimp’s amazing lesser-known features. My topic was the word “just” and why we should cut it out of our work emails.

Have you noticed how often you use the word “just” in a professional context, particularly emails? I’ve been thinking about why I use it so much in tricky situations and if it’s something that women use more than men.READ MORE