Not a Criminal Campaign How do you build a campaign that not only advocates for your audience but also for a broader, intersectional audience which experiences the same injustices in different ways? The Not a Criminal (NAC) campaign is a partnership between many global organisations focused on
Let's Test Does a website have to be permanent? UNICEF and 17 Triggers, a behaviour change lab, got in touch with us to create a website to house their Let’s Test Toolkit and informational video. They needed an online space that was light on data and accessible
Big Sis for Girl Effect How do you create a space where girls and young women feel safe to ask taboo questions, but also seen by a presence that feels like a friend? Big Sis is an artificial intelligence-powered agony aunt chatbot that offers girls in South
RX Radio How do you make sure that a small website feels accessible to a highly varied target audience? RX Radio is a radio station for and by children, situated within the Red Cross Children’s Hospital in Cape Town. The station empowers chronically ill children and their
Takalani Sesame What if your target audience isn’t on social media? It’s not often that you get the opportunity to work with an iconic brand that simultaneously taps into childhood memories while challenging your adult brain strategically.In supporting Takalani Sesame (the much-loved South African iteration of Sesame