Autonomy
How do you create engagement year-round when your events are once a year?
Autonomy is an urban mobility summit and exhibition held annually in Paris. They bring together policy-makers, innovators, business leaders and the public to showcase sustainable urban mobility. Visitors can explore a curated exhibition area, test tracks and live demos as well as engage with other industry professionals in networking activities.
In the period between these events, Autonomy engages their audience with blog posts and weekly newsletters. These help create excitement around the topic of mobility, and position Autonomy as an expert in the field. When we revamped their site for them in 2021, we placed a lot of emphasis on the Knowledge Platform where their blog content is stored, and included functionality that aligns with this goal of thought leadership.
We love learning about new systems and expanding our expertises, and it was great working with Autonomy and getting their site functioning seamlessly in conjunction with this cycle of their events.
From neatly divided categories and sections, to easy-to-use search and filtering functionality, strategically placed CTAs to subscribe to the newsletter or attend a trade show, and the option to browse in both French and English, Autonomy’s website and Knowledge Platform are built to support the user experience, whatever the time of year.
Autonomy’s website receives over
3000
site visits per month, even outside of the trade show period