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Five blog post topics when you’re stuck for ideas

In order to get your SEO right these days, you need to constantly develop authoritative and interesting content that people want to read and share. The trouble is, it can be a bit exhausting to keep coming up with ideas for blog posts – particularly when

Social media cocktail party

The art of working the room: The social media cocktail party

Being a brand on social media is a lot like being at a cocktail party where you get to hobnob with people from various walks of life, admire photos and comment on the latest articles. There are some very influential people in the room – CEOs,

Instagram: Five reasons why you should join the party

Because there are so many social media platforms out there, picking the right ones for your business/brand can be overwhelming. Instagram is definitely one worth considering – here are five reasons why. 1)    It is the third fastest growing app in the world According to Mashable, the user

Content marketing (part 2): Property and publishing

So, you’re familiar with the subject after our introduction to content marketing. Now we’re going to look at how the approach is affecting traditional advertising and how it’s being used to impressive effect in the property development industry. Eprop, a local property website announced that, going

Content marketing: what is it?

Simply put, content marketing is the creation and sharing of relevant and valuable content in order to attract, acquire, and engage customers with the objective of driving profitable customer action. Basically, content marketing is the art of communicating with your customers ostensibly without selling and it’s

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