Social media Tag

Michaela social media manager Pomegranite Online Presence Consultancy team

Meet Michaela

When you have a small team, finding the right person – both in terms of the job itself, but also someone you’d like to have around all day every day – is so important. It’s also hard.

We’ve seen a lot of CVs lately – a lot! But when we read Michaela’s CV and cover letter, we had a feeling about her. A feeling which was quickly confirmed during her interview.

She was just very clearly a Pomegranite.READ MORE

kingsmead book fair

How we got the Kingsmead Book Fair to trend on Twitter

Social media can often leave one confounded.  Posts that you thought would tick over often suddenly fly and ones you thought would flourish sometimes fall flat. Its ever-changing nature is what makes it interesting, though, and often very rewarding.

My exposure to social media was not through varsity, but through running my own music promotions. One of the biggest complaints people have against social media is that its results aren’t quantifiable, however, through my events this was easy to measure: “How many feet came through the door?” READ MORE

From zero to hero: the power of boosting

Establishing your brand’s social media presence takes a whole load of effort. By the time you figure out what you’re giving your audience and what you want them to give you, you can be pretty exhausted. So when it comes to considering a boosting budget, it can often seem like a task for another day. So to convince you how powerful social media tools can be we thought we’d share a recent Facebook success story.

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It all starts somewhere (the reminder of a Facebook memory)

By Liz

I have mixed feelings about those Facebook memory posts. You know the ones, they appear first thing in the morning announcing, with confetti, “on this day four years ago…” and a photo of you in the arms of an ex-boyfriend that makes you cringe inside. That’s no way to start the day. It’s like running into your old self on the street, a twin you enthusiastically wearing your old clothes, obliviously making your old mistakes. You’re confronted with the person you were, a person who has changed. Mostly, I wanted to drag that historical twin into the nearest doorway and pack her away into a cupboard.

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